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Best WhatsApp Business API Alternatives in 2026

Best WhatsApp Business API Alternatives in 2026: Features & Pricing

Best WhatsApp Business API Alternatives in 2026: Features & Pricing

Best WhatsApp Business API Alternatives in 2026: Features & Pricing

Anjali Pandey

Feb 19, 2026

WhatsApp Business API promises professional messaging at scale. But it comes with serious problems.

You need Meta approval for every message template. 

You can only reply freely within 24 hours of a customer’s last message.

You can't manage WhatsApp groups. 

Setup requires weeks of technical integration through Business Solution Providers. And costs add up quickly with per-conversation pricing.

For many teams, these restrictions kill the flexibility that made WhatsApp useful in the first place.

The good news? You have options. Some replace the API entirely. Others are Chrome extensions that add features to your existing WhatsApp Web. And the best ones work with your current WhatsApp number — no migration, no Meta approval, no per-message fees.

We tested 8 WABA alternative tools across both types. This guide covers what each one does, what it costs, and who it's actually built for. We are sure you'll find the right fit here.

WhatsApp Business API promises professional messaging at scale. But it comes with serious problems.

You need Meta approval for every message template. 

You can only reply freely within 24 hours of a customer’s last message.

You can't manage WhatsApp groups. 

Setup requires weeks of technical integration through Business Solution Providers. And costs add up quickly with per-conversation pricing.

For many teams, these restrictions kill the flexibility that made WhatsApp useful in the first place.

The good news? You have options. Some replace the API entirely. Others are Chrome extensions that add features to your existing WhatsApp Web. And the best ones work with your current WhatsApp number — no migration, no Meta approval, no per-message fees.

We tested 8 WABA alternative tools across both types. This guide covers what each one does, what it costs, and who it's actually built for. We are sure you'll find the right fit here.

TL;DR: Top 8 WhatsApp Business API Alternatives in 2026

Tool

Type

Uses WABA?

Best For

Group Support

Free Trial

Periskope

Platform

❌ No

Group management, ops, sales, customer support teams

✅ Full

✅ Yes

TimelinesAI

Platform

❌ No

CRM integration, shared inbox

⚠️ Partial

✅ Yes

Eazybe

Platform

❌ No

Sales teams, CRM sync

⚠️ Partial

✅ Yes

2Chat

Platform

❌ No

Small teams, chatbot automation

⚠️ Partial

✅ Yes

WAWCD

Chrome Extension

❌ No

Privacy, bulk messaging

❌ No

N/A

WA Web Plus

Chrome Extension

❌ No

Simple enhancements

❌ No

N/A

Cooby

Chrome Extension

❌ No

Sales/support teams

❌ No

✅ Yes

WAPlus

Chrome Extension

❌ No

Free CRM features

❌ No

N/A

Quick takeaway: Only Periskope offers full WhatsApp group management + 1:1 chat support. Other platforms lean more towards 1:1 chats. Chrome extensions add free features but can't scale.

Tool

Type

Uses WABA?

Best For

Group Support

Free Trial

Periskope

Platform

❌ No

Group management, ops, sales, customer support teams

✅ Full

✅ Yes

TimelinesAI

Platform

❌ No

CRM integration, shared inbox

⚠️ Partial

✅ Yes

Eazybe

Platform

❌ No

Sales teams, CRM sync

⚠️ Partial

✅ Yes

2Chat

Platform

❌ No

Small teams, chatbot automation

⚠️ Partial

✅ Yes

WAWCD

Chrome Extension

❌ No

Privacy, bulk messaging

❌ No

N/A

WA Web Plus

Chrome Extension

❌ No

Simple enhancements

❌ No

N/A

Cooby

Chrome Extension

❌ No

Sales/support teams

❌ No

✅ Yes

WAPlus

Chrome Extension

❌ No

Free CRM features

❌ No

N/A

Quick takeaway: Only Periskope offers full WhatsApp group management + 1:1 chat support. Other platforms lean more towards 1:1 chats. Chrome extensions add free features but can't scale.

Tool

Type

Uses WABA?

Best For

Group Support

Free Trial

Periskope

Platform

❌ No

Group management, ops, sales, customer support teams

✅ Full

✅ Yes

TimelinesAI

Platform

❌ No

CRM integration, shared inbox

⚠️ Partial

✅ Yes

Eazybe

Platform

❌ No

Sales teams, CRM sync

⚠️ Partial

✅ Yes

2Chat

Platform

❌ No

Small teams, chatbot automation

⚠️ Partial

✅ Yes

WAWCD

Chrome Extension

❌ No

Privacy, bulk messaging

❌ No

N/A

WA Web Plus

Chrome Extension

❌ No

Simple enhancements

❌ No

N/A

Cooby

Chrome Extension

❌ No

Sales/support teams

❌ No

✅ Yes

WAPlus

Chrome Extension

❌ No

Free CRM features

❌ No

N/A

Quick takeaway: Only Periskope offers full WhatsApp group management + 1:1 chat support. Other platforms lean more towards 1:1 chats. Chrome extensions add free features but can't scale.

The Biggest Problems with WhatsApp Business API and Why Teams Are Moving On

WhatsApp Business API was built for large enterprises doing customer support at scale. But its restrictions make it frustrating for many teams.

The 5 Major WABA Limitations:

1. 24-Hour Conversation Window

Once a customer's last message is more than 24 hours old, the conversation is "closed." To message them again, you need a pre-approved template — you can't just type and send.

So if a customer messaged you on Friday evening and you want to follow up on Monday morning, you can't. You'd need a template approved by Meta in advance, worded exactly the way Meta allows, just to send a basic follow-up.

For support teams and sales reps who need to pick up conversations naturally, this is a constant blocker.

2. Template-Only First Messages

Every initial message needs Meta approval. The approval process takes days or weeks. 

You submit templates like "Your order {{1}} is ready for pickup at {{2}}" and wait. 

Can't send personalized first messages. Can't adapt quickly to new situations. Every message variation needs separate approval.

3. No WhatsApp Groups Support

WABA only works for 1-to-1 customer conversations. It can't manage group chats at all. If your team coordinates with clients, vendors, or partners via WhatsApp groups, WABA is useless. This is a dealbreaker for operations teams.

4. Complex Setup Through BSPs

You can't access WABA directly and must go through Business Solution Providers. It requires technical integration. Not something a marketing manager can do themselves.

Plus, the verification and approval process takes weeks. 

5. Per-Conversation Pricing

Whatsapp business api charges per conversation, not per message. A "conversation" is a 24-hour window. Costs vary by country ($0.005 to $0.30+ per conversation). 

High-volume teams regularly see bills in the thousands, and because costs scale directly with conversation volume, budgeting becomes difficult as you grow.

That's why teams look for alternatives. Some bypass WABA completely and use regular WhatsApp numbers. Others choose multi-channel platforms where WhatsApp is optional. Many start with simple Chrome extensions that add features to WhatsApp Web.

The tools below do not require WABA for their core functionality. Let’s get started.

📌 Platforms that Replace WhatsApp Business API

WhatsApp Business API was built for large enterprises doing customer support at scale. But its restrictions make it frustrating for many teams.

The 5 Major WABA Limitations:

1. 24-Hour Conversation Window

Once a customer's last message is more than 24 hours old, the conversation is "closed." To message them again, you need a pre-approved template — you can't just type and send.

So if a customer messaged you on Friday evening and you want to follow up on Monday morning, you can't. You'd need a template approved by Meta in advance, worded exactly the way Meta allows, just to send a basic follow-up.

For support teams and sales reps who need to pick up conversations naturally, this is a constant blocker.

2. Template-Only First Messages

Every initial message needs Meta approval. The approval process takes days or weeks. 

You submit templates like "Your order {{1}} is ready for pickup at {{2}}" and wait. 

Can't send personalized first messages. Can't adapt quickly to new situations. Every message variation needs separate approval.

3. No WhatsApp Groups Support

WABA only works for 1-to-1 customer conversations. It can't manage group chats at all. If your team coordinates with clients, vendors, or partners via WhatsApp groups, WABA is useless. This is a dealbreaker for operations teams.

4. Complex Setup Through BSPs

You can't access WABA directly and must go through Business Solution Providers. It requires technical integration. Not something a marketing manager can do themselves.

Plus, the verification and approval process takes weeks. 

5. Per-Conversation Pricing

Whatsapp business api charges per conversation, not per message. A "conversation" is a 24-hour window. Costs vary by country ($0.005 to $0.30+ per conversation). 

High-volume teams regularly see bills in the thousands, and because costs scale directly with conversation volume, budgeting becomes difficult as you grow.

That's why teams look for alternatives. Some bypass WABA completely and use regular WhatsApp numbers. Others choose multi-channel platforms where WhatsApp is optional. Many start with simple Chrome extensions that add features to WhatsApp Web.

The tools below do not require WABA for their core functionality. Let’s get started.

📌 Platforms that Replace WhatsApp Business API

Try Periskope

Manage WhatsApp Groups, Chats and Numbers at Scale

1. Periskope

Best for: Operations teams, customer success and sales teams, and B2B businesses managing client communication through WhatsApp groups

Periskope is built specifically for teams that coordinate through WhatsApp groups. It provides centralized visibility, automatic ticketing, and SLA tracking across thousands of conversations.

Unlike other tools that push you into 1-to-1 customer support models, Periskope handles the reality of how operations teams actually work: through group chats with clients, vendors, and partners.

Periskope homepage

Key Features:

  1. Multi-Number Dashboard: Connect multiple WhatsApp numbers and manage all conversations from a single interface. Your team sees every message across all groups without needing WhatsApp access on their phones.

  2. Automatic Ticketing: Convert important WhatsApp messages into tickets automatically. Set rules to assign tickets to specific team members based on keywords, sentiment, or custom triggers.

  3. SLA-Based Escalations: Set response time requirements (like 15 minutes) and automatically escalate unanswered messages to separate groups or managers. Never miss urgent requests.

  4. WhatsApp Group Management at Scale: Manage 1,000+ WhatsApp groups from one place. See all conversations, track response times, and monitor team performance across every group.

  5. No WABA Restrictions: Works with regular WhatsApp numbers. No 24-hour conversation windows. No template approvals. No BSP setup. Send messages anytime to anyone.

  6. CRM and Tool Integrations: Connect with HubSpot, Zoho, Freshdesk, Google Sheets, and more. Build custom integrations with Periskope's API and webhooks.

Pricing:

  • Starter: $20/seat/month - Includes 1 seat + 1 WhatsApp number (first phone is free). Unlimited groups, chats, and messages - no per-message fees. AI Agent, bulk messaging (3,000 credits/month), ticket creation, basic analytics, APIs/webhooks, and mobile app access.

  • Pro: $30/seat/month - Everything in Starter + HubSpot, Freshdesk, Zoho integrations. Advanced analytics (per-group performance, SLA tracking, team dashboards). 2 automation rules per license.

  • Enterprise: Custom pricing (minimum 50 seats) - Everything in Pro + unlimited automation rules, custom billing, dedicated customer success manager, and priority support.

  • 14-day free trial available

Periskope Pros and Cons

✅ Pros

Cons

Only tool built specifically for WhatsApp group workflows at scale

Not designed for 1-to-1 customer support chatbots or marketing broadcast campaigns

Real-time SLA tracking with automatic escalations

Built for teams (minimum viable at 5+ people managing multiple groups)

No WABA restrictions (no template approvals, no 24-hour windows, no BSP requirements)


Works with regular WhatsApp numbers


Strong automation engine with AI capabilities


Deep CRM integrations (HubSpot, Zoho, Freshdesk, Google Sheets) and custom API access


Unlimited WhatsApp groups and conversations support


Team productivity analytics and detailed reporting


Multi-agent access without adding phone numbers to groups


Ready to stop missing important messages in your WhatsApp groups? 

Book a demo to see how Periskope manages group conversations at scale with SLA tracking and automatic escalations.

Best for: Operations teams, customer success and sales teams, and B2B businesses managing client communication through WhatsApp groups

Periskope is built specifically for teams that coordinate through WhatsApp groups. It provides centralized visibility, automatic ticketing, and SLA tracking across thousands of conversations.

Unlike other tools that push you into 1-to-1 customer support models, Periskope handles the reality of how operations teams actually work: through group chats with clients, vendors, and partners.

Periskope homepage

Key Features:

  1. Multi-Number Dashboard: Connect multiple WhatsApp numbers and manage all conversations from a single interface. Your team sees every message across all groups without needing WhatsApp access on their phones.

  2. Automatic Ticketing: Convert important WhatsApp messages into tickets automatically. Set rules to assign tickets to specific team members based on keywords, sentiment, or custom triggers.

  3. SLA-Based Escalations: Set response time requirements (like 15 minutes) and automatically escalate unanswered messages to separate groups or managers. Never miss urgent requests.

  4. WhatsApp Group Management at Scale: Manage 1,000+ WhatsApp groups from one place. See all conversations, track response times, and monitor team performance across every group.

  5. No WABA Restrictions: Works with regular WhatsApp numbers. No 24-hour conversation windows. No template approvals. No BSP setup. Send messages anytime to anyone.

  6. CRM and Tool Integrations: Connect with HubSpot, Zoho, Freshdesk, Google Sheets, and more. Build custom integrations with Periskope's API and webhooks.

Pricing:

  • Starter: $20/seat/month - Includes 1 seat + 1 WhatsApp number (first phone is free). Unlimited groups, chats, and messages - no per-message fees. AI Agent, bulk messaging (3,000 credits/month), ticket creation, basic analytics, APIs/webhooks, and mobile app access.

  • Pro: $30/seat/month - Everything in Starter + HubSpot, Freshdesk, Zoho integrations. Advanced analytics (per-group performance, SLA tracking, team dashboards). 2 automation rules per license.

  • Enterprise: Custom pricing (minimum 50 seats) - Everything in Pro + unlimited automation rules, custom billing, dedicated customer success manager, and priority support.

  • 14-day free trial available

Periskope Pros and Cons

✅ Pros

Cons

Only tool built specifically for WhatsApp group workflows at scale

Not designed for 1-to-1 customer support chatbots or marketing broadcast campaigns

Real-time SLA tracking with automatic escalations

Built for teams (minimum viable at 5+ people managing multiple groups)

No WABA restrictions (no template approvals, no 24-hour windows, no BSP requirements)


Works with regular WhatsApp numbers


Strong automation engine with AI capabilities


Deep CRM integrations (HubSpot, Zoho, Freshdesk, Google Sheets) and custom API access


Unlimited WhatsApp groups and conversations support


Team productivity analytics and detailed reporting


Multi-agent access without adding phone numbers to groups


Ready to stop missing important messages in your WhatsApp groups? 

Book a demo to see how Periskope manages group conversations at scale with SLA tracking and automatic escalations.

2. TimelinesAI

Best for: Sales teams needing real-time CRM sync across multiple WhatsApp numbers.

TimelinesAI provides a shared inbox for teams managing WhatsApp conversations across multiple numbers. It works with regular WhatsApp (not Business API) and integrates with popular CRMs.

The tool focuses on making WhatsApp work like a professional support channel, with features like automated assignment, team collaboration, and one-click CRM syncing.

TimelinesAI homepage

Key Features

  • Multi-number shared inbox: Connect unlimited numbers, manage from one place

  • Real-time CRM sync: Conversations and contacts auto-sync to Pipedrive, HubSpot, Zoho, Salesforce, monday.com

  • Chrome extension: View and reply to WhatsApp messages from inside your CRM

  • Mass messaging: Upload a CSV and send bulk messages - no per-message fees

  • ChatGPT integration: AI summaries, auto-responses, and agents

  • Workflow automation: Zapier, Make, and native webhook support

  • Team features: Chat assignment, internal notes, labels, and reminders

  • Works with regular WhatsApp: No Business API required

TimelinesAI Pricing

  • CRM Integration: $25/seat/month

  • Shared Inbox: $40/seat/month

  • Mass Messaging & Automation: $60/seat/month

  • 10-day free trial available

TimelinesAI Pros and Cons

Pros

Cons

Works with regular WhatsApp (no WABA needed)

No SLA tracking or escalation features

Deep CRM integrations (HubSpot, Pipedrive, Salesforce, Zoho) with automatic two-way sync

Limited automation compared to enterprise tools

Chrome extension lets you reply to WhatsApp from inside your CRM

Not built for managing hundreds of groups at scale

Mass messaging with CSV upload (no per-message fees)

Fewer advanced analytics and reporting options

Team features: chat assignment, internal notes, labels

No WhatsApp group ticketing or automated workflows

Best for: Sales teams needing real-time CRM sync across multiple WhatsApp numbers.

TimelinesAI provides a shared inbox for teams managing WhatsApp conversations across multiple numbers. It works with regular WhatsApp (not Business API) and integrates with popular CRMs.

The tool focuses on making WhatsApp work like a professional support channel, with features like automated assignment, team collaboration, and one-click CRM syncing.

TimelinesAI homepage

Key Features

  • Multi-number shared inbox: Connect unlimited numbers, manage from one place

  • Real-time CRM sync: Conversations and contacts auto-sync to Pipedrive, HubSpot, Zoho, Salesforce, monday.com

  • Chrome extension: View and reply to WhatsApp messages from inside your CRM

  • Mass messaging: Upload a CSV and send bulk messages - no per-message fees

  • ChatGPT integration: AI summaries, auto-responses, and agents

  • Workflow automation: Zapier, Make, and native webhook support

  • Team features: Chat assignment, internal notes, labels, and reminders

  • Works with regular WhatsApp: No Business API required

TimelinesAI Pricing

  • CRM Integration: $25/seat/month

  • Shared Inbox: $40/seat/month

  • Mass Messaging & Automation: $60/seat/month

  • 10-day free trial available

TimelinesAI Pros and Cons

Pros

Cons

Works with regular WhatsApp (no WABA needed)

No SLA tracking or escalation features

Deep CRM integrations (HubSpot, Pipedrive, Salesforce, Zoho) with automatic two-way sync

Limited automation compared to enterprise tools

Chrome extension lets you reply to WhatsApp from inside your CRM

Not built for managing hundreds of groups at scale

Mass messaging with CSV upload (no per-message fees)

Fewer advanced analytics and reporting options

Team features: chat assignment, internal notes, labels

No WhatsApp group ticketing or automated workflows

Try Periskope

Manage WhatsApp Groups, Chats and Numbers at Scale

3. Eazybe

Best for: Sales teams and account managers who want CRM data visible directly inside WhatsApp Web.

Eazybe works as both a Chrome extension and a web platform. Install it and you can see HubSpot, Zoho, Salesforce, or Google Sheets contact records without leaving WhatsApp — update deal stages, log notes, save conversations, all from the same tab.

Beyond CRM, it adds quick replies with attachments, message scheduling, labels, and a team inbox with ownership tracking. It's the most affordable entry point for teams who want structured CRM workflows on WhatsApp.

Eazybe homepage

Key Features

  • CRM inside WhatsApp Web: See and update HubSpot, Zoho, Salesforce, Bitrix, or Google Sheets contacts without switching tabs

  • Real-time sync: Every chat goes straight into your CRM and team inbox

  • Chat backup: Saves 1:1 and group conversations to your CRM automatically

  • Quick replies: Reusable templates with attachments

  • Message scheduling: Schedule follow-ups in advance

  • Team inbox: Shared access with ownership tracking

  • Broadcasting: Bulk messages to contact lists

  • AI features: Unreplied chat alerts and ChatGPT reply suggestions

Eazybe Pricing

  • Starter: $13/user/month 

  • Scaler: $22/user/month

  • 14-day free trial available

Eazybe Pros and Cons

Pros

Cons

Works with regular WhatsApp numbers

Only suitable for sales teams, not operations or support workflows

AI features help prioritize high-value leads automatically

AI features require time and data to train effectively

Team performance tracking with conversion metrics

No group management or SLA tracking capabilities

Good CRM integrations for pipeline management


Best for: Sales teams and account managers who want CRM data visible directly inside WhatsApp Web.

Eazybe works as both a Chrome extension and a web platform. Install it and you can see HubSpot, Zoho, Salesforce, or Google Sheets contact records without leaving WhatsApp — update deal stages, log notes, save conversations, all from the same tab.

Beyond CRM, it adds quick replies with attachments, message scheduling, labels, and a team inbox with ownership tracking. It's the most affordable entry point for teams who want structured CRM workflows on WhatsApp.

Eazybe homepage

Key Features

  • CRM inside WhatsApp Web: See and update HubSpot, Zoho, Salesforce, Bitrix, or Google Sheets contacts without switching tabs

  • Real-time sync: Every chat goes straight into your CRM and team inbox

  • Chat backup: Saves 1:1 and group conversations to your CRM automatically

  • Quick replies: Reusable templates with attachments

  • Message scheduling: Schedule follow-ups in advance

  • Team inbox: Shared access with ownership tracking

  • Broadcasting: Bulk messages to contact lists

  • AI features: Unreplied chat alerts and ChatGPT reply suggestions

Eazybe Pricing

  • Starter: $13/user/month 

  • Scaler: $22/user/month

  • 14-day free trial available

Eazybe Pros and Cons

Pros

Cons

Works with regular WhatsApp numbers

Only suitable for sales teams, not operations or support workflows

AI features help prioritize high-value leads automatically

AI features require time and data to train effectively

Team performance tracking with conversion metrics

No group management or SLA tracking capabilities

Good CRM integrations for pipeline management


4. 2Chat

Best for: Small teams that want a chatbot, shared inbox, and automation — without needing the WhatsApp Business API.

2Chat connects to your existing WhatsApp number via QR code, the same way WhatsApp Web does. 

No API account, no Meta approval, no migration. You get a shared inbox, a drag-and-drop bot builder, bulk messaging, and reporting. It's clean, well-reviewed, and works well for teams of 1–10 people who want structure without the complexity of a full enterprise platform.

2chat homepage

Key Features

  • Shared multi-agent inbox: Multiple team members handle the same WhatsApp number simultaneously

  • Drag-and-drop bot builder: Build chatbot flows without writing code

  • Bulk messaging: Send to contact lists without per-message costs

  • Multi-number support: Connect multiple WhatsApp numbers to one account

  • Audio transcription: Auto-transcribe voice messages (higher tiers)

  • Reporting: Track conversation topics, response times, and agent performance

  • Integrations: Zapier, Make, Slack, HubSpot

  • Virtual numbers: Buy numbers from 90+ countries

  • No WhatsApp Business API required

2Chat Pricing

  • Basic: $19/month

  • Team: $49/month

  • Business: $99/month

  • 7-day free trial available

2Chat Pros and Cons

✅ Pros

Cons

Works with regular WhatsApp (no WABA needed)

Must limit bulk messaging to ~30 messages/hour to avoid WhatsApp blocks

API access and webhooks for custom integrations 

Basic reporting and analytics compared to enterprise platforms

Zapier and Make integration connects WhatsApp to thousands of apps

Limited team collaboration features for larger operations

Drag-and-drop chatbot builder requires no coding

No SLA tracking or escalation management

Supports both WhatsApp groups and 1-to-1 chats

Message scheduling but no advanced workflow automation

📌 Chrome Extensions: A Different Kind of Alternative

The four tools below are Chrome extensions; they run inside your browser and enhance WhatsApp Web rather than replacing it. 

They're the lightest-weight option on this list: no new platform to learn, no number migration, no team inbox setup. Just install, connect to WhatsApp Web, and unlock features that WhatsApp doesn't offer natively.

The trade-off is that Chrome extensions are inherently more fragile than dedicated platforms. 

Any update to WhatsApp Web's interface can temporarily break features. They're best for individuals or very small teams with straightforward needs, not for scaling operations across dozens of agents.

5. WAWCD

Best for: Individuals and small businesses wanting bulk messaging, AI-powered replies, and contact export inside WhatsApp Web.

WAWCD is a ChatGPT-powered Chrome extension for WhatsApp Web. It's used by 20,000+ users and focuses on three core problems: messaging at scale without API costs, AI-assisted reply composition, and contact management (exporting from groups and chats).

WAWCD homapage

Key Features

  • Unlimited bulk messaging: Send mass messages directly from WhatsApp Web — no APIs, no per-message cost

  • ChatGPT-powered AI assistant: Automated replies, reply suggestions, message rephrase

  • Contact export: Export contacts from any WhatsApp chat or group (saved, unsaved, group members) to CSV

  • Privacy tools: Blur chats, hide contact names, prevent screenshots

  • Message scheduling: Set delayed replies and timed sends

  • Campaign management: Chat labeling and basic reporting

  • Broadcasting: Send to multiple recipients with media support

WAWCD Pricing

  • Basic: $8/month

  • Pro: $18/month

  • Premium: $27/month

  • Free trial available

WAWCD Pros and Cons

Pros

Cons

Strong privacy controls (hide online status, read receipts, typing indicators)

Browser-only, requires keeping WhatsApp Web open

Bulk messaging with CSV upload and variable personalization

Limited to Chrome browser, no mobile access

ChatGPT integration for drafting messages, summaries, and auto-responses

No CRM integration, ticketing, or automation workflows

Message scheduling and auto-reply features

Cannot handle business-scale operations or high volumes

All data stored locally (no cloud servers)

No analytics, reporting, or performance tracking


No team collaboration or multi-agent features

6. WA Web Plus

Best for: WhatsApp Web users who want privacy controls, business productivity tools, and UI customization in a single extension.

WA Web Plus is one of the most well-known WhatsApp Chrome extensions, with a broad feature set covering business tools (bulk messaging, auto-replies, contact sync, CRM integration), privacy controls, and interface customization. 

WA Web Plus homepage

Key Features

  • Multi-message broadcast: Send bulk messages to multiple contacts

  • Smart auto-replies: Set keyword-triggered or time-based automatic responses

  • Contact sync: Sync WhatsApp contacts with your CRM

  • CRM integration: Connect with HubSpot, Zoho, Salesforce

  • Privacy controls: Incognito mode, hide last seen, disable read receipts, blur chats

  • Dark mode and themes: UI customization

  • Message reactions, pinned chats, status notifications

  • Scheduled messaging

WA Web Plus Pricing

  • Starter: $11.99/month

  • Professional: $27.99/month

  • Expert: $39.99/month

WA Web Plus Pros and Cons

Pros

Cons

Privacy controls (hide online status, read receipts)

Individual user focus only, not for teams

Quick reply templates with keyboard shortcuts

Very basic functionality compared to platforms

Bulk media download from group chats

No SLA tracking or ticketing system

No registration or account needed

Cannot manage multiple agents or conversations at scale

7. Cooby

Best for: HubSpot-using sales reps who want WhatsApp conversations automatically logged and CRM records updated without leaving WhatsApp.

Cooby is a Chrome extension built specifically for sales teams. Its standout feature is deep HubSpot integration — every WhatsApp conversation is automatically logged, contacts are synced, notes and tasks are created directly from WhatsApp, and sales activity reports are pulled directly into HubSpot workflows. 

If your team lives in HubSpot and closes deals over WhatsApp, Cooby is the most purpose-built option for that workflow.

Cooby homepage

Key Features

  • HubSpot integration: Log conversations, update deals, create tasks and notes directly from WhatsApp Web

  • CRM data in WhatsApp: See HubSpot contact details and deal stages inside your chat view

  • Sales activity reports: Generate HubSpot activity reports from WhatsApp message data

  • Chat organization: Sort chats into tabs (Unread, Needs Reply, Awaiting Reply, etc.)

  • Reminders: Set follow-up reminders on any conversation

  • Broadcast messaging: Send templated messages to contact lists

  • Team features: Multi-member access with visibility into rep conversations

Cooby Pricing

  • Starter: $15.99/month

  • Growth: $25.49/month

  • Free trial available

Cooby Pros and Cons

Pros

Cons

Task reminders and follow-up notifications for specific chats

Only integrates with HubSpot

Inbox zero workflow (To Do, Follow Up, Done categories)

Not suitable for large teams or high-volume operations

Saved replies with keyboard shortcuts for faster responses

Limited automation and no advanced analytics

Team notes: add private context to contacts visible only to your team

No API access or webhook support

Contact tagging and filtering for organization

Cannot handle WhatsApp groups at scale

8. WAPlus CRM

Best for: Freelancers, SMBs, and small sales teams wanting CRM features, scheduling, AI, and workspace organization inside WhatsApp Web.

WAPlus (also known as WA-CRM) is a Chrome extension that's earned a reputation as the best free alternative to WA Web Plus. 

It offers workspace organization, scheduled messaging, ChatGPT integration, contact labeling, and CRM connections (HubSpot, Zoho) with a free tier that covers most individual use cases. Paid plans unlock more integrations and team features.

WAPlus CRM homepage

Key Features

  • Workspace organization: Group conversations into custom workspaces for different clients or projects

  • CRM integration: HubSpot, Zoho, and others — view and update records from WhatsApp

  • Scheduled messaging: Set messages to send at specific times

  • ChatGPT AI chatbot: AI-powered replies and message drafting

  • Contact labels: Tag and organize contacts with custom labels

  • Quick replies/templates: Save and reuse common messages

  • Auto-reply: Set keyword-triggered automatic responses

  • WhatsApp Web enhancement tools: Status notifications, multi-pin, and more

WAPlus Pricing

  • Free plan available - covers core features for individuals

  • Starter: $18.99/month

  • Pro: $24.99/month

  • Growth: $28.99/month

WAPlus Pros and Cons

Pros

Cons

Contact notes to record customer details and deal information

No team collaboration features

Conversation labels (Hot Lead, Customer, Follow Up) with filtering

No automation, external integrations, or API access

Quick replies for common responses

Will outgrow quickly as the business scales

Reminder notifications with browser alerts

No SLA tracking, escalations, or ticketing

Basic analytics (message counts, response times, conversation frequency)

Cannot manage multiple agents or team workflows

How to Choose the Right WhatsApp Alternative?

The right WABA alternative tool depends on what problem you're trying to solve. Here's how to decide:

➤ Choose Periskope if:

You manage client relationships, operations, or vendor coordination through WhatsApp groups (not just 1-to-1 chats). Your team needs to ensure nothing gets missed - no booking requests, no urgent escalations, no client questions buried in group noise. 

You need accountability with clear ownership and response time tracking. You're managing dozens or hundreds of groups and can't keep up manually anymore.

Bottom line: If missing a message could cost you revenue or damage a client relationship, and you coordinate through groups, Periskope solves this.

Start your free trial 

or Book a demo to see group management in action.

➤ Choose Other Platforms if:

You handle 1-to-1 customer conversations through WhatsApp and need your team to share access. 

You need basic automation like chatbots, auto-assignment, or scheduled messages. You're a small team (under 20 people) that needs shared inbox features without enterprise complexity.

➤ Choose Chrome Extensions if:

You're an individual user, freelancer, or very small team (1-3 people) who just needs WhatsApp to work a bit better. 

You want free tools that add quick replies, privacy controls, or basic organization. You don't need team collaboration, automation, or integrations yet. You're willing to manage everything manually in exchange for paying nothing.

➤ The Real Question: What Happens When Messages Get Missed?

Most teams start with free extensions or basic platforms. They work fine until:

  • A client escalates via email because their WhatsApp message was ignored

  • An important booking request gets buried in group notifications

  • No one knows who's responsible for responding to what

  • The team grows and manual coordination breaks down

If missing messages have real consequences for your business, you need proper infrastructure. That's what Periskope provides - not more features, but insurance against things slipping through the cracks.

Coordinating enterprise bookings, client projects, or vendor operations through WhatsApp groups? 

Periskope ensures nothing gets missed with automatic ticketing, SLA tracking, and real-time escalations. 

Book a demo to see how teams manage 1000+ groups →

FAQs

1. Is there an alternative to the WhatsApp Business API?

Yes, and for most teams, the alternatives work better. Tools like Periskope, TimelinesAI, and 2Chat connect to your existing WhatsApp number using the same connection your browser uses at web.whatsapp.com. 

No Meta approval process, no per-message fees, no template restrictions, and setup in minutes. The main trade-off is that you won't get a green tick or access to Meta ad integrations.

2. What is the best WhatsApp Business alternative for teams?

For teams, Periskope is the strongest full-platform option, especially if your work involves groups, ticketing, and CRM integration. 

For smaller teams focused on 1:1 sales, TimelinesAI, Eazybe,and 2Chat are great fits. Chrome extensions like Cooby work well for individual contributors who want CRM syncing without setting up a new platform.

3. What are the best WhatsApp Business API alternatives in India?

All tools on this list work in India. Periskope and Eazybe both have strong Indian user bases - they also offer INR pricing. 

For Indian businesses running operations on WhatsApp groups (logistics, edtech, real estate, financial services), Periskope's group management is especially relevant given how central group communication is in Indian business workflows.

4. What is the alternative to WhatsApp Business broadcast?

If you want to send bulk messages without the API, no Meta approval, no per-message costs - Periskope (bulk group and contact messaging), TimelinesAI (CSV-based mass messaging), 2Chat, and WAWCD all support broadcasting on regular WhatsApp.

5. Do these tools charge per message?

None of them do. All use flat monthly subscriptions. 

This is a big difference from API-based tools like WATI, Interakt, AiSensy, and Respond.io, which bill Meta conversation fees (plus a platform markup of 12–20%) on top of their monthly plans. 

At volume, that difference is significant.

6. Can I try these tools before paying?

Yes. All tools offer a free trial or free plan:

  • Periskope: 14-day free trial

  • TimelinesAI: 10-day free trial

  • Eazybe: 14-day free trial

  • 2Chat: 7-day free trial (no credit card)

  • WAWCD: Free plan + free trial

  • WA Web Plus: Free tier available

  • Cooby: Free trial available

  • WAPlus: Free plan (no trial needed)

7. What is the best alternative to WATI?

It depends on what you need. WATI is built on the WhatsApp Business API, which means it has the same limitations: no support for groups, conversation-based pricing, and message templates that require Meta approval.

If your team needs to manage WhatsApp groups, track SLAs, or give multiple agents access without WABA costs, Periskope is the most direct alternative — it works with regular WhatsApp, has no per-message fees, and includes full group management.

If you only need a basic shared inbox and chatbot for 1:1 conversations, 2Chat or TimelinesAI are good lower-cost options.

Best for: Small teams that want a chatbot, shared inbox, and automation — without needing the WhatsApp Business API.

2Chat connects to your existing WhatsApp number via QR code, the same way WhatsApp Web does. 

No API account, no Meta approval, no migration. You get a shared inbox, a drag-and-drop bot builder, bulk messaging, and reporting. It's clean, well-reviewed, and works well for teams of 1–10 people who want structure without the complexity of a full enterprise platform.

2chat homepage

Key Features

  • Shared multi-agent inbox: Multiple team members handle the same WhatsApp number simultaneously

  • Drag-and-drop bot builder: Build chatbot flows without writing code

  • Bulk messaging: Send to contact lists without per-message costs

  • Multi-number support: Connect multiple WhatsApp numbers to one account

  • Audio transcription: Auto-transcribe voice messages (higher tiers)

  • Reporting: Track conversation topics, response times, and agent performance

  • Integrations: Zapier, Make, Slack, HubSpot

  • Virtual numbers: Buy numbers from 90+ countries

  • No WhatsApp Business API required

2Chat Pricing

  • Basic: $19/month

  • Team: $49/month

  • Business: $99/month

  • 7-day free trial available

2Chat Pros and Cons

✅ Pros

Cons

Works with regular WhatsApp (no WABA needed)

Must limit bulk messaging to ~30 messages/hour to avoid WhatsApp blocks

API access and webhooks for custom integrations 

Basic reporting and analytics compared to enterprise platforms

Zapier and Make integration connects WhatsApp to thousands of apps

Limited team collaboration features for larger operations

Drag-and-drop chatbot builder requires no coding

No SLA tracking or escalation management

Supports both WhatsApp groups and 1-to-1 chats

Message scheduling but no advanced workflow automation

📌 Chrome Extensions: A Different Kind of Alternative

The four tools below are Chrome extensions; they run inside your browser and enhance WhatsApp Web rather than replacing it. 

They're the lightest-weight option on this list: no new platform to learn, no number migration, no team inbox setup. Just install, connect to WhatsApp Web, and unlock features that WhatsApp doesn't offer natively.

The trade-off is that Chrome extensions are inherently more fragile than dedicated platforms. 

Any update to WhatsApp Web's interface can temporarily break features. They're best for individuals or very small teams with straightforward needs, not for scaling operations across dozens of agents.

5. WAWCD

Best for: Individuals and small businesses wanting bulk messaging, AI-powered replies, and contact export inside WhatsApp Web.

WAWCD is a ChatGPT-powered Chrome extension for WhatsApp Web. It's used by 20,000+ users and focuses on three core problems: messaging at scale without API costs, AI-assisted reply composition, and contact management (exporting from groups and chats).

WAWCD homapage

Key Features

  • Unlimited bulk messaging: Send mass messages directly from WhatsApp Web — no APIs, no per-message cost

  • ChatGPT-powered AI assistant: Automated replies, reply suggestions, message rephrase

  • Contact export: Export contacts from any WhatsApp chat or group (saved, unsaved, group members) to CSV

  • Privacy tools: Blur chats, hide contact names, prevent screenshots

  • Message scheduling: Set delayed replies and timed sends

  • Campaign management: Chat labeling and basic reporting

  • Broadcasting: Send to multiple recipients with media support

WAWCD Pricing

  • Basic: $8/month

  • Pro: $18/month

  • Premium: $27/month

  • Free trial available

WAWCD Pros and Cons

Pros

Cons

Strong privacy controls (hide online status, read receipts, typing indicators)

Browser-only, requires keeping WhatsApp Web open

Bulk messaging with CSV upload and variable personalization

Limited to Chrome browser, no mobile access

ChatGPT integration for drafting messages, summaries, and auto-responses

No CRM integration, ticketing, or automation workflows

Message scheduling and auto-reply features

Cannot handle business-scale operations or high volumes

All data stored locally (no cloud servers)

No analytics, reporting, or performance tracking


No team collaboration or multi-agent features

6. WA Web Plus

Best for: WhatsApp Web users who want privacy controls, business productivity tools, and UI customization in a single extension.

WA Web Plus is one of the most well-known WhatsApp Chrome extensions, with a broad feature set covering business tools (bulk messaging, auto-replies, contact sync, CRM integration), privacy controls, and interface customization. 

WA Web Plus homepage

Key Features

  • Multi-message broadcast: Send bulk messages to multiple contacts

  • Smart auto-replies: Set keyword-triggered or time-based automatic responses

  • Contact sync: Sync WhatsApp contacts with your CRM

  • CRM integration: Connect with HubSpot, Zoho, Salesforce

  • Privacy controls: Incognito mode, hide last seen, disable read receipts, blur chats

  • Dark mode and themes: UI customization

  • Message reactions, pinned chats, status notifications

  • Scheduled messaging

WA Web Plus Pricing

  • Starter: $11.99/month

  • Professional: $27.99/month

  • Expert: $39.99/month

WA Web Plus Pros and Cons

Pros

Cons

Privacy controls (hide online status, read receipts)

Individual user focus only, not for teams

Quick reply templates with keyboard shortcuts

Very basic functionality compared to platforms

Bulk media download from group chats

No SLA tracking or ticketing system

No registration or account needed

Cannot manage multiple agents or conversations at scale

7. Cooby

Best for: HubSpot-using sales reps who want WhatsApp conversations automatically logged and CRM records updated without leaving WhatsApp.

Cooby is a Chrome extension built specifically for sales teams. Its standout feature is deep HubSpot integration — every WhatsApp conversation is automatically logged, contacts are synced, notes and tasks are created directly from WhatsApp, and sales activity reports are pulled directly into HubSpot workflows. 

If your team lives in HubSpot and closes deals over WhatsApp, Cooby is the most purpose-built option for that workflow.

Cooby homepage

Key Features

  • HubSpot integration: Log conversations, update deals, create tasks and notes directly from WhatsApp Web

  • CRM data in WhatsApp: See HubSpot contact details and deal stages inside your chat view

  • Sales activity reports: Generate HubSpot activity reports from WhatsApp message data

  • Chat organization: Sort chats into tabs (Unread, Needs Reply, Awaiting Reply, etc.)

  • Reminders: Set follow-up reminders on any conversation

  • Broadcast messaging: Send templated messages to contact lists

  • Team features: Multi-member access with visibility into rep conversations

Cooby Pricing

  • Starter: $15.99/month

  • Growth: $25.49/month

  • Free trial available

Cooby Pros and Cons

Pros

Cons

Task reminders and follow-up notifications for specific chats

Only integrates with HubSpot

Inbox zero workflow (To Do, Follow Up, Done categories)

Not suitable for large teams or high-volume operations

Saved replies with keyboard shortcuts for faster responses

Limited automation and no advanced analytics

Team notes: add private context to contacts visible only to your team

No API access or webhook support

Contact tagging and filtering for organization

Cannot handle WhatsApp groups at scale

8. WAPlus CRM

Best for: Freelancers, SMBs, and small sales teams wanting CRM features, scheduling, AI, and workspace organization inside WhatsApp Web.

WAPlus (also known as WA-CRM) is a Chrome extension that's earned a reputation as the best free alternative to WA Web Plus. 

It offers workspace organization, scheduled messaging, ChatGPT integration, contact labeling, and CRM connections (HubSpot, Zoho) with a free tier that covers most individual use cases. Paid plans unlock more integrations and team features.

WAPlus CRM homepage

Key Features

  • Workspace organization: Group conversations into custom workspaces for different clients or projects

  • CRM integration: HubSpot, Zoho, and others — view and update records from WhatsApp

  • Scheduled messaging: Set messages to send at specific times

  • ChatGPT AI chatbot: AI-powered replies and message drafting

  • Contact labels: Tag and organize contacts with custom labels

  • Quick replies/templates: Save and reuse common messages

  • Auto-reply: Set keyword-triggered automatic responses

  • WhatsApp Web enhancement tools: Status notifications, multi-pin, and more

WAPlus Pricing

  • Free plan available - covers core features for individuals

  • Starter: $18.99/month

  • Pro: $24.99/month

  • Growth: $28.99/month

WAPlus Pros and Cons

Pros

Cons

Contact notes to record customer details and deal information

No team collaboration features

Conversation labels (Hot Lead, Customer, Follow Up) with filtering

No automation, external integrations, or API access

Quick replies for common responses

Will outgrow quickly as the business scales

Reminder notifications with browser alerts

No SLA tracking, escalations, or ticketing

Basic analytics (message counts, response times, conversation frequency)

Cannot manage multiple agents or team workflows

How to Choose the Right WhatsApp Alternative?

The right WABA alternative tool depends on what problem you're trying to solve. Here's how to decide:

➤ Choose Periskope if:

You manage client relationships, operations, or vendor coordination through WhatsApp groups (not just 1-to-1 chats). Your team needs to ensure nothing gets missed - no booking requests, no urgent escalations, no client questions buried in group noise. 

You need accountability with clear ownership and response time tracking. You're managing dozens or hundreds of groups and can't keep up manually anymore.

Bottom line: If missing a message could cost you revenue or damage a client relationship, and you coordinate through groups, Periskope solves this.

Start your free trial 

or Book a demo to see group management in action.

➤ Choose Other Platforms if:

You handle 1-to-1 customer conversations through WhatsApp and need your team to share access. 

You need basic automation like chatbots, auto-assignment, or scheduled messages. You're a small team (under 20 people) that needs shared inbox features without enterprise complexity.

➤ Choose Chrome Extensions if:

You're an individual user, freelancer, or very small team (1-3 people) who just needs WhatsApp to work a bit better. 

You want free tools that add quick replies, privacy controls, or basic organization. You don't need team collaboration, automation, or integrations yet. You're willing to manage everything manually in exchange for paying nothing.

➤ The Real Question: What Happens When Messages Get Missed?

Most teams start with free extensions or basic platforms. They work fine until:

  • A client escalates via email because their WhatsApp message was ignored

  • An important booking request gets buried in group notifications

  • No one knows who's responsible for responding to what

  • The team grows and manual coordination breaks down

If missing messages have real consequences for your business, you need proper infrastructure. That's what Periskope provides - not more features, but insurance against things slipping through the cracks.

Coordinating enterprise bookings, client projects, or vendor operations through WhatsApp groups? 

Periskope ensures nothing gets missed with automatic ticketing, SLA tracking, and real-time escalations. 

Book a demo to see how teams manage 1000+ groups →

FAQs

1. Is there an alternative to the WhatsApp Business API?

Yes, and for most teams, the alternatives work better. Tools like Periskope, TimelinesAI, and 2Chat connect to your existing WhatsApp number using the same connection your browser uses at web.whatsapp.com. 

No Meta approval process, no per-message fees, no template restrictions, and setup in minutes. The main trade-off is that you won't get a green tick or access to Meta ad integrations.

2. What is the best WhatsApp Business alternative for teams?

For teams, Periskope is the strongest full-platform option, especially if your work involves groups, ticketing, and CRM integration. 

For smaller teams focused on 1:1 sales, TimelinesAI, Eazybe,and 2Chat are great fits. Chrome extensions like Cooby work well for individual contributors who want CRM syncing without setting up a new platform.

3. What are the best WhatsApp Business API alternatives in India?

All tools on this list work in India. Periskope and Eazybe both have strong Indian user bases - they also offer INR pricing. 

For Indian businesses running operations on WhatsApp groups (logistics, edtech, real estate, financial services), Periskope's group management is especially relevant given how central group communication is in Indian business workflows.

4. What is the alternative to WhatsApp Business broadcast?

If you want to send bulk messages without the API, no Meta approval, no per-message costs - Periskope (bulk group and contact messaging), TimelinesAI (CSV-based mass messaging), 2Chat, and WAWCD all support broadcasting on regular WhatsApp.

5. Do these tools charge per message?

None of them do. All use flat monthly subscriptions. 

This is a big difference from API-based tools like WATI, Interakt, AiSensy, and Respond.io, which bill Meta conversation fees (plus a platform markup of 12–20%) on top of their monthly plans. 

At volume, that difference is significant.

6. Can I try these tools before paying?

Yes. All tools offer a free trial or free plan:

  • Periskope: 14-day free trial

  • TimelinesAI: 10-day free trial

  • Eazybe: 14-day free trial

  • 2Chat: 7-day free trial (no credit card)

  • WAWCD: Free plan + free trial

  • WA Web Plus: Free tier available

  • Cooby: Free trial available

  • WAPlus: Free plan (no trial needed)

7. What is the best alternative to WATI?

It depends on what you need. WATI is built on the WhatsApp Business API, which means it has the same limitations: no support for groups, conversation-based pricing, and message templates that require Meta approval.

If your team needs to manage WhatsApp groups, track SLAs, or give multiple agents access without WABA costs, Periskope is the most direct alternative — it works with regular WhatsApp, has no per-message fees, and includes full group management.

If you only need a basic shared inbox and chatbot for 1:1 conversations, 2Chat or TimelinesAI are good lower-cost options.

Automate your WhatsApp with Periskope

Automate your WhatsApp with Periskope

Automate your WhatsApp with Periskope