Ameesh Gupta
|
Jan 20, 2024
If you’re in sales, chances are you’re already using WhatsApp to stay in touch with leads and customers. It’s fast, familiar, and easy to use. But let’s be honest—without the right tools, things can get messy. Conversations slip through the cracks, there’s no way to measure what’s working, and juggling multiple numbers is a headache.
That’s where WhatsApp sales tools come in. They give you the visibility, insights, and automation your team needs to focus less on the chaos and more on closing deals.
What Makes a Great WhatsApp Sales Tool?
Not all WhatsApp tools are created equal. To help you find the perfect fit, here are some key features to look for:
360* Visibility: A unified platform that consolidates and displays all your WhatsApp sales conversations in one place for seamless management.
Automation Capabilities: Automate routine workflows to save time and improve team efficiency.
Analytics and Reporting: Access data-driven insights to track agent performance, monitor unanswered queries, and measure response times.
CRM Integrations: Sync with your existing tools to streamline sales and customer success workflows.
Scalability: Ensure the tool grows with your business needs.
With these features in mind, let’s explore the top WhatsApp sales tools of 2025 that are transforming how businesses connect, communicate, and close deals with their customers.
Top 7 WhatsApp Sales Tools for 2025
1. Periskope
Periskope helps manage communication across multiple WhatsApp numbers with a shared inbox, enabling teams to access messages centrally without direct WhatsApp access. Periskope enables turning messages into tickets, chat labeling for better categorisation, and integrations with tools like HubSpot and Zoho. It also provide analytics on response rates, messages, tickets, phone usage, and engagement in groups and chats.
Key Features:
Multi-Number Management: Seamlessly manage multiple WhatsApp numbers from one platform.
Integrated Ticketing System: Create, track, and resolve customer issues effortlessly. Automatically create tickets with AI.
CRM Integration: Sync with tools like HubSpot, ZohoDesk, and Google Sheets.
Advanced Analytics: Gain insights into team performance, unanswered questions, response rates & more
API Access: Build custom integrations for enhanced workflows.
Pros:
Works with normal WhatsApp numbers (no WhatsApp Business API required)
Multi-number inbox for all your sales agents
Number masking to protect customer data
Real-time analytics on # of messages, # of queries, First response time, open tickets and more
Automates workflows to enhance efficiency.
Integrations with HubSpot, Freshdesk, Zoho Desk, Zapier and other popular CRMs
Cons:
Not focused on WhatsApp marketing
No free offering, only limited to a 14-day free trial
Pricing:
Starter: $20/month.
Pro: $30/month.
2. Wati
Wati is a user-friendly WhatsApp Business API tool designed for business looking to engage customers effectively. It’s trusted by over 10,000 businesses worldwide.
Key Features:
WhatsApp Business API solution
Shared inbox for team collaboration.
No-code chatbots and automation for routine tasks.
Personalised messaging based on customer behaviour.
Advanced analytics to monitor performance.
Pros:
Easy setup and user-friendly design.
Scalable for small to large businesses.
Integrates with CRM systems and eCommerce platforms.
Cons:
Built over WhatsApp Business API: does not work with normal WhatsApp numbers.
Per message cost adds up.
Cannot connect multiple sales numbers to a single dashboard.
Higher-tier features are expensive.
Pricing:
Growth Plan: $35/month.
Pro Plan: Starts at $200/month.
3. Cooby
Cooby is a lightweight WhatsApp Web extension ideal for personal use and small teams. It helps organise chats, manage workflows, and track messages efficiently.
Key Features:
Organise chats into tabs for easy navigation.
CRM integrations with Salesforce and HubSpot.
Quick replies and customisable templates.
Message non-contacts without saving their numbers.
Pros:
Simple and user-friendly interface.
Effective organisation for managing multiple chats.
Free version available for basic needs.
Cons:
Chrome Extension: does not support multi-number inbox.
Only works if the user is online on WhatsApp
No unified visibility of key performance metrics
Pricing:
Starter Plan: $20.99/month.
Pro Plan: $31.99/month.
4. AiSensy
AiSensy is a versatile tool for creating chatbots, automating campaigns, and analysing customer behaviour on WhatsApp.
Key Features:
Multilingual, customisable chatbots.
Targeted campaign management.
Detailed analytics for actionable insights.
Pros:
Affordable for SMEs.
Excellent chatbot customisation options.
Cons:
Limited integration options.
Only works with WhatsApp Business API, not regular WhatsApp numbers.
Per-message costs can add up.
No unified dashboard for multiple numbers.
Pricing:
Basic: $20/month.
Pro: $45/month.
5. Blueticks
Blueticks is a marketing-focused WhatsApp extension offering message scheduling and task management for marketers.
Key Features:
Schedule messages in advance.
Organise tasks directly in WhatsApp Web.
API integration for enhanced workflows.
Pros:
Free version available.
Simplifies message scheduling and task management.
Cons:
Risk of WhatsApp account bans.
Limited business features for larger teams.
Chrome Extension: does not support multi-number inbox.
No unified visibility of key performance metrics
Pricing:
Scheduler: $3/month.
Manager: $7/month.
Campaigner: $15/month.
6. Twilio
Twilio is a developer-friendly platform offering APIs for custom WhatsApp solutions, making it ideal for large enterprises.
Key Features:
Developer APIs for custom workflows.
Global reach in over 180 countries.
Scalable infrastructure for high messaging volumes.
Pros:
Highly customisable.
Excellent developer resources.
Flexible pay-as-you-go pricing.
Cons:
Interactions API limited to 20 requests/second per endpoint per account.
Works only with WhatsApp Business API, not normal WhatsApp.
No unified dashboard for managing multiple sales numbers.
Interface is cluttered and difficult to navigate due to its numerous features and options.
Pricing:
Starts at $0.005 per message.
7. Gallabox
Gallabox is a WhatsApp CRM tool that helps businesses manage customer conversations and automate workflows effectively.
Key Features:
Shared inbox for better team collaboration.
Chatbot integration for automation.
Customisable workflows.
Pros:
Streamlines team collaboration.
Robust automation features.
Cons:
Lacks personalized, end-to-end customer support.
High pricing tiers may be unaffordable for small businesses.
Only supports WhatsApp Business API; not compatible with regular WhatsApp.
Unable to manage multiple sales numbers from one dashboard.
Pricing:
Starts at $40/month.
Pricing varies by features and usage.
How Periskope Stands Out
Among the tools listed, Periskope stands out as a comprehensive, scalable, and user-friendly solution for businesses managing multiple WhatsApp numbers. Here’s what makes it a top choice:
Multi-Number Management: Periskope simplifies handling communications across multiple normal WhatsApp numbers—an essential feature for businesses with diverse operations.
Integrated Ticketing System: Its built-in ticketing feature centralizes customer support, eliminating the need for additional tools.
Seamless CRM Integrations: With native integrations for HubSpot, Zoho Desk, and APIs, Periskope ensures smooth connectivity between your communication and CRM platforms.
Sales and Operations Focus: While other tools prioritise marketing, Periskope aligns with businesses looking to optimise sales and operations workflows.
Scalable Pricing: Flexible, affordable plans make it a great fit for businesses of any size.
If efficiency, collaboration, and growth are your priorities, Periskope is a solution worth considering.
How to Choose the Right WhatsApp Tool for Your Business
Selecting the right WhatsApp tool depends on your specific needs. Here are the key factors to consider:
Budget: Determine what you’re willing to invest based on the tool’s ROI.
Scalability: Ensure the tool can grow with your business.
Purpose: Match the tool’s features with your primary objectives, such as customer support, sales, or marketing.
Choosing the right WhatsApp sales tool can transform how your business communicates. With platforms like
Periskope, you can streamline operations, automate workflows, and enhance customer satisfaction—all while maintaining a personal touch.
Take time to evaluate your needs, test free trials, and invest in a tool that aligns with your goals. The right WhatsApp tool won’t just make communication easier; it will drive growth, efficiency, and stronger customer relationships.
Frequently Asked Questions
1. Can WhatsApp tools help track sales performance?
Absolutely! Many WhatsApp tools provide analytics to monitor key metrics like response times, agent performance, message delivery rates, and customer engagement. These insights help teams optimize their workflows and improve communication strategies.
2. Does Periskope work with regular WhatsApp numbers?
Yes! Periskope is an automation layer on top of WhatsApp Web and works seamlessly with regular WhatsApp number. This makes it easy for businesses to integrate their sales numbers without the need for a Business API.
3. How can I get started with Periskope?
It’s simple! You can sign up for a 14-day free trial on the Periskope website. Just link your WhatsApp number to the platform, and you’re ready to go. Need a walkthrough? Book a demo to explore its features in detail.
4. Does Periskope integrate with my CRM?
Yes, Periskope supports native integrations with popular CRM & ticketing platforms like HubSpot, Zoho Desk and Freshdesk, as well as exposes APIs and webhooks for any custom integrations.
5. Can I automate tasks with Periskope?
Yes! Periskope includes automation features that allow you to streamline repetitive tasks, like auto-responding to common queries or assigning conversations to specific team members.
